{"id":397,"date":"2026-04-13T12:28:10","date_gmt":"2026-04-13T12:28:10","guid":{"rendered":"http:\/\/achrangi.com\/index.php\/about\/"},"modified":"2026-04-16T02:46:16","modified_gmt":"2026-04-16T02:46:16","slug":"about","status":"publish","type":"page","link":"https:\/\/achrangi.com\/?page_id=397","title":{"rendered":"About"},"content":{"rendered":"\t\t
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About<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\"fashion<\/figure>

Urmila Rao<\/h4>

Fashion Designer<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Achrangi is a women\u2019s ethnic wear brand in India , built on a deep appreciation for Indian traditions and fine craftsmanship.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The brand celebrates authentic\u00a0zari, zardozi, and gota work<\/strong>, thoughtfully designed for women who seek elegance, quality, and timeless ethnic style.<\/p>

At Achrangi, ethnic wear is more than fashion \u2014 it is a cultural expression crafted with purpose and refined for the modern Indian woman.

Our philosophy remains simple and strong:\u00a0Simply Ethnic<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Fashion will always netus quis id odio amet nullam semper vitae porta quis massa risus ipsum felis est semper diam augue nunc fames vulputate enim vitae.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Awards & Achievements<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"logo<\/figure><\/div>
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The Story Behind Achrangi<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Achrangi was founded by with a clear vision \u2014 to create ethnic wear that respects Indian craftsmanship while remaining relevant to today\u2019s lifestyle.

In a market driven by mass production and fast trends, the brand was created to focus on detail, durability, and meaningful design.<\/p>

Inspired by traditional embroidery techniques and regional craftsmanship, Achrangi brings heritage techniques like zari and gota work into well-balanced, wearable designs that feel both classic and contemporary.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Testimonials<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\"Gravida lorem id vitae pulvinar praesent aliquet pellentesque non quam viverra cursus nulla mi consectetur tempor sed lectus ultricies urna risus sit.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t
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Paula Robinson<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Luis Carlos<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Alicia Stone<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Matthew Johnson<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

About Urmila Rao Fashion Designer Facebook Twitter Youtube Achrangi is a women\u2019s ethnic wear brand in India , built on a deep appreciation for Indian traditions and fine craftsmanship. The brand celebrates authentic\u00a0zari, zardozi, and gota work, thoughtfully designed for women who seek elegance, quality, and timeless ethnic style. At Achrangi, ethnic wear is more […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-397","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/pages\/397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/achrangi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=397"}],"version-history":[{"count":9,"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/pages\/397\/revisions"}],"predecessor-version":[{"id":2232,"href":"https:\/\/achrangi.com\/index.php?rest_route=\/wp\/v2\/pages\/397\/revisions\/2232"}],"wp:attachment":[{"href":"https:\/\/achrangi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}